The first specialization in Portugal to analyze and explore the concepts of Artificial Intelligence and Metaverse in Marketing.

A program that prepares professionals to lead the retail market.

This double bachelor's degree provides a deep understanding of global business and marketing principles and practices to excel in the fast-paced international business environment.

A combination, in a single program, of various management topics with the concerns of digital transformation.

A program that prepares professionals to manage the Marketing function in a 5.0 context, which is interactive, digital, customer-centric, and relational with multiple stakeholders.

An innovative program that allows you to learn the most advanced strategic competencies in the field of Marketing Management.